Redesign approach for the UN Museum at Geneva: an experience-first, mobile-ready web presence that brings the archives, digital exhibits, and tour booking into one coherent, fast, accessible experience.
Speculative concept — prepared independently by Offlabel, LLC. Not affiliated with the United Nations.
The Brief
museum.ungeneva.org presents the history of multilateralism through the UN Geneva archives — digital experiences for PC, tablet, and smartphone, tour booking, and the museum collection.
The current site is functional but sits on an older stack than the main ungeneva.org: Drupal 10, no edge caching, and English/French only.
The concept modernizes the experience while preserving the archival content and bilingual model.
Audit Findings
Drupal 10 — one major version behind the main ungeneva.org (Drupal 11).
No edge caching: responses are uncached/private (no Varnish or CDN) — slower page loads than the flagship site.
Bilingual EN/FR only — a subset of the 6-language model used on ungeneva.org.
Content is experience-driven: immersive digital exhibits targeted to PC/tablet vs smartphone.
Archives are the official repository of UN Geneva documents — a deep, structured collection.
Separate brand from ungeneva.org — no shared design system.
Approach
Refresh the digital exhibits experience-first: mobile-first, immersive but fast, accessible on any device.
Reunite the museum with the UN Geneva design language where it makes sense, while keeping a distinct museum identity.
Add edge caching + the same modern pipeline as the flagship (WebP/AVIF, responsive images, CDN, HTTP/2-3).
Ship WCAG 2.2 AA across both languages with automated testing.
Build editor tooling so curators can publish exhibits and tours without engineering.